I work in digital experience and marketing. This is where I share what I'm working on, reading, and learning.
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I write about design, technology, and philosophy, usually starting with something I've read or tried in my own work.
You'll find recent posts here, along with what I'm reading.
October 24, 2026
SEO fundamentals still matter in AI search. A practical guide to intent, titles, useful product pages, FAQs, structured data, and measuring what changed.
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What changed when AI could work with the files, standards, and research behind a project, with practical examples from SEO, design, and everyday workflows.
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July 21, 2026
Was Dostoyevsky writing about AI back in 1864? A look at free will, rationality, and what Notes from Underground gets right about a world with choice removed.
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I'm a father, reader, golfer, and lifter. Outside of work, I'm usually spending time with family, reading a book, or at the gym.